E-commerce sales model to explore the establishment of a security IP Camera

E-commerce sales model to explore the establishment of a security IP Camera
      Some products have been trying to e-business models, such as CCTV, DVR, IP Camera, but not all security products are suitable for online sales. Because security products e-commerce biggest drawback is the actual customer experience and after-sales service problems can not be solved, some security products due to the characteristics of its products, requires the existence of pre-planning. Therefore, the need vendors to provide a good user experience to attract customers.
  In addition, I found that some manufacturers just change the sales channels, network sales product packaging, features are 100% consistent. Able to meet customer needs? System in the civil security market has not yet formed, Internet sales of security products, if not end-user demand, whether it will affect the user enthusiasm? Vendors and channels to note that: The product is suitable for the network sales? whether based on the market to customize or modify the upgrade?
  The author believes that do IP Camera security of e-commerce, the following points are essential: professional sales consultants to understand the product, have good communication skills; perfect after-sale mechanisms; supporting rapid logistics support system; complete and effective the supporting marketing system, specializes in microblogging, promotions, and user interaction; systematic user feedback gathering process and the reverse process, from the user, marketing, research and development to further promote a civilian market for security products.
  How to locate the e-commerce business planning security?
  E-commerce operations are independent operations and outsourced operations both by characteristics from the security point of view, whether it is the product technology and after-sales service, outsourced operations relatively difficult, so be sure to independent operators. Security products, alarm products, network video surveillance, independent building visual intercom products are suitable for online sales, but not the entire product line so Do not equated the needs of the needs of end users and contractors, distributors, subtraction should be appropriately targeted modifications in accordance with the civilian market demand the 1-2 product packaging, functionality, configuration, and to adapt to the needs of end users.
  The promotion of e-commerce current popular spike + buy, buy may be a great way to sales growth, in fact, once again into the price war siege. Line and off-line products to fight to the homogenization, there is no profit margin, online continue to fierce price competition, leading into a vicious competition again infinite loop. If this is not as good as do not do e-commerce.
  Future impact on the pattern of traditional security market?
  Development problem is that the security of e-commerce and the traditional channels Contractors conflict, such as price, channel conflict. Reduce these conflicts will make the channel profit, cause serious Chuanhuo. But little impact on the traditional security business model, and not forming due to the Chinese consumer security industry, especially the civilian market, its impact is limited. Consumer security era truly arrived, Internet e-commerce, Internet of Things applications, smart home together to promote.
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